SICS 2010
Program
Sunday, July 18th, 2010
6:30-8:30pm
Reception, Faculty Club
Monday, July 19th
9:00-9:05am
Welcome
9:05-10:25am
"(De)Legitimizing the Competition: Consumer Inferences about Product Quality and Prices"
Preyas Desai (Duke University), John Lynch (University of Colorado at Boulder), and Robin J. Tanner (University of Wisconsin)
Discussant: Anthony Dukes (University of Southern California)
10:40-12:00pm
"A Structural Model of Sponsored Search Advertising Auctions"
Susan Athey (Harvard University) and Denis Nekipelov (University of California, Berkeley)
Discussant: Juanjuan Zhang (MIT)
1:30-2:50pm
"Efficient Adaptation versus Gains from Specialization: Procuring Labor Services"
Birger Wernerfelt (MIT)
Discussant: Abel Jeuland (University of Chicago)
3:00-4:20pm
"Contract Pricing in Consumer Credit Markets"
Liran Einav (Stanford University), Mark Jenkins (University of Pennsylvania), Jonathan Levin (Stanford University)
Discussant: Kannan Srinivasan (Carnegie-Mellon University)
Tuesday, July 20th
9:00-10:20am
"Second Mover Strategies: Does What You Offer Depend on How You Communicate?"
Sridhar Moorthy (University of Toronto), and Botao Yang (University of Southern California)
Discussant: Ganesh Iyer (University of California, Berkeley)
10:40-12:00pm
"Repeated Interactions, Transparency, and Firm Competition on the Internet"
Sara Ellison (MIT), and Christopher Snyder (Dartmouth)
Discussant: Chakravarthi Narasimhan (Washington University, St. Louis)
1:30-2:50pm
"Nonparametric Estimation of Marketing Mix Effects Using a Regression Discontinuity Design"
Wesley R. Hartmann (Stanford University), Harikesh S. Nair (Stanford University), and Sridhar Narayanan (Stanford University)
Discussant: Anand V. Bodapati (UCLA)
3:00-4:20pm
"Testing Models of Consumer Search Using Data on Web Browsing and Purchasing Behavior"
Babur De Los Santos (Indiana University), Ali Hortacsu (University of Chicago), and Matthijs R. Wildenbeest (Indiana University)
Discussant: Dina Mayzlin (Yale University)
Wednesday, July 21st
9:00-10:20am
"Persuasive Advertising with Sophisticated but Impressionable Consumers"
Dominique O. Lauga (University of California, San Diego)
Discussant: Mengze Shi (University of Toronto)
10:40-12:00pm
"Complementary Goods: Creating and Sharing Value"
Taylan Yalcin (Harvard University), Elie Ofek (Harvard University), Oded Koenigsberg (Columbia University), and Eyal Biyalogorski (IDC Herzelia)
Discussant: Jiwoong Shin (Yale University)
1:30-2:50pm
"Position Competition in Sponsored Search Advertising"
Tat Y. Chan (Washington University, St. Louis), and Young-Hoon Park (Cornell University)
Discussant: Ron Goettler (University of Chicago)
3:00-4:20pm
"Dynamic Entry with Cross Product Spillovers: An Application to the Generic Drug Industry"
A.Ronald Gallant (Duke University), Han Hong (Stanford University), and Ahmed Khwaja (Duke University)
Discussant: Minjung Park (University of California, Berkeley)
Thursday, July 22nd
9:00-10:20am
"Structural Equilibrium Analysis of Political Advertising"
Brett R. Gordon (Columbia University) and Wesley R. Hartmann (Stanford University)
Discussant: Subrata Sen (Yale University)
10:40-12:00pm
"Consumer Thinking and Product Line Design"
Liang Guo (Hong Kong University of Science and Technology), and Juanjuan Zhang (MIT)
Discussant: David Godes (University of Maryland)
1:30-2:50pm
"Differentiation through Exclusivity"
Benjamin Hermalin (University of California, Berkeley) and Michael Katz (University of California, Berkeley)
Discussant: Nicholas Economides (New York University), Dmitri Kuksov (Washington University in St. Louis)
3:00-4:20pm
"Turf Wars: Product Line Strategies in Markets with Preference Based Segmentation"
Yogesh Joshi (University of Maryland), David Reibstein (University of Pennsylvania), and John Zhang (University of Pennsylvania)
Discussant: Raphael Thomadsen (UCLA)
7:00pm
Conference Dinner
Claremont Hotel
Friday, July 23rd
9:00-10:20am
"Mixed Bundling in Two-Sided Markets: Theory and Evidence"
Yong Chao (University of Southern California), and Timothy Derdenger (Carnegie Mellon University)
Discussant: Qiaowei Shen (University of Pennsylvania)
10:40-12:00pm
"Privacy Regulation and Online Advertising"
Avi Goldfarb (University of Toronto), and Catherine Tucker (MIT)
Discussant: Pradeep Chintagunta (University of Chicago)
1:30-2:50pm
"Search, Design, and Market Structure"
Heski Bar-Isaac (New York University), Guillermo Caruana (CEMFI), and Vicente Cuñat (London School of Economics)
Discussant: Ram Rao (University of Texas, Dallas)
3:00-4:20pm
"The Pattern of Technological Evolution: The Role of Context-Dependent Preferences"
Yuxin Chen (Northwestern University) and Özge Turut (Sabanci University)
Discussant: Sanjay Jain (Texas A&M University)
4:30pm
Drinks at the Faculty Club